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Imadgine: Gleeden - Lovers Aren’t Hiding Anymore

The walls of the Paris metro have just been covered with an ad campaign (launched in early summer) which may lead to controversy.



Gleeden, a site that presents itself as “the premiere website for extramarital dating, made by women,” comes to the pub, then the subway, with taglines such as “in principle, we don’t offer loyalty cards.” As you can see, Gleeden clearly shows its intentions and those of its users.

On a personal note, the existence of this site and type of advertisement, which appears 4 meters high in the metro area, bothers me.

During a time in France when some extremists threaten our values and our rights (including those of women), does advocating infidelity not represent a step towards the loss of a moral compass? Of course, it's out of my jurisdiction to compare the incomparable.

I'm not naive; infidelity is becoming more commonplace and is obviously not a severe evil. And I'm not fooled; sites like Meetic said that these very serious relations also serve as a way for married people to find a night of adventure. But should that be used as a selling point if it only serves to make the subject more banal?

Don't read these words as the vision of a knee-jerk reaction conservative; rather, as a very romantic "blue flower."

Read the article (in French) here...
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